Sundance Public Relations

The entry for today is going to be just a bit different. Today, we're going to discuss the word perseverance. It's a pretty big word yes, but it is also a word that speaks volumes to the future success of you, me, of all of us.

Tomorrow, our country will make history by the swearing in of the first African-American President, Barack Obama. Wherever your political beliefs fall on the political scale, it cannot be denied that our nation is on the verge. What we are truly on the verge of still remains to be seen. But with perseverance, we will, as a country, get there. That's what got the President-Elect to our country's supreme seat of power, and will sustain him throughout his term in office.

I am African American. The sense of awe and pride that I feel for the historic events happening as we speak are at time overwhelming. I am hopeful and optimistic, and have the utmost in confidence in our future leader. However, I must confess that while I believed in the possibility of an ethnic president, I didn't think that I would live to see the day happen. My mother, who turns a spry 70 in February, said the same thing. So has most of my family, as well as my friends; some ethnic, some not. The fact that this amazing event is happening now, at this point in the history of our country is unparalleled. But the one thing that has propelled this event into our today, is that word perseverance. Of a man, of a people, of a nation, we have all worked to reach this point in our history. Of course there were obstacles along the way, as there will be in the future. But the bottom line is that our country and it's citizens didn't give up.

Business is tough, we all know that. New businesses, existing businesses, all are suffering. But the one thing to keep in mind is that the climate can and will get better. Immediately? Doubtful. But in the not-so-distant future, there is a light at the end of the tunnel. Don't give up, and throw in the towel on your dreams. Because with perseverance, we can overcome.

Another man who held the position President-Elect Obama is about to occupy, said this about perseverance...

"Courage and perseverance have a magical talisman, before which difficulties disappear and obstacles vanish into air."

- John Quincy Adams